My name is Kasandrea and I am higher education advisor, speaker, and consultant.
I am passionate about technology, education, marketing
I Love Social Media
I love social media and teaching universities & entrepreneurs how to leverage these platforms to find success in their business. in 2015 I founded the first professional society for social media marketers. You can find our community here.
My College Courses
I love teaching college students! I have developed several undergraduate courses including senior capstones, social media & digital communication, and study on location. One of my favorite is an academic foundations course for freshmen level students targeted directly to the gen-z digital demographic. You can check it out here.
I have been published and presented at national & international conferences including SXSWEdu, SocialMedia Summit NYC, EduWeb, NASFAA, NACADA, NASPA, ACPA, ACUHO-I, FLACADA, & Alpha Kappa Psi Professional Business Leadership Institutes. I love speaking and connecting with people and am available for workshops & keynotes.
I Am Passionate About Education
I have worked in higher education for 18 years with over a decade in academic advising and love working with students. I have deep experience in the student success space and utilizing technology to impact retention & graduation rates. My doctoral work centered on increasing student retention at the community college level. I volunteer as a board member for the Cetera foundation; an organization that helps former foster youth get into and thrive in college.
2019 Doctorate in Higher Education Organizational Leadership & Policy – Vanderbilt University
2011 Master of Business Administration in Managemnet, Marketing, & Sustainibility – University of South Florida
2008 Master of Education in College Student Affairs, Graduate Certificate in Career Counseling – University of South Florida
2005 Bachelor of Science in Business Management w/ minor in Industrial Psychology – University of South Florida
Honors & Awards
2018 Outstanding Community Service Award – USF
2014 Outstanding Advising Award – Based on student satisfaction scores and process improvement at USF .
2013 Outstanding Staff Award for Student Success – Highest award given to staff members at the University of South Florida
Years in Higher Ed
Student Satisfaction Rating
Social Media Trainings
I love social media! And I really love teaching people how to use it to reach their business goals and connect with target markets. I recently joined the board of the National Institute of Social Media and am a certified social media strategist. I own a company that specializes in digital communication and teaches social media strategy to business and universities. I also founded HigherEdSocial; the world’s largest professional society for professionals in higher education social media that has over 8,700 members in more than 68 countries around the world. I also regularly host webinars on best practices in social media from colleges and companies from all over the world. You can check them out on my YouTube channel here.